Logan Live hosted over 75 music performances throughout the City of Logan at local café’s, restaurants and clubs in July, 2018.
It provided an opportunity to showcase Logan’s emerging and established music performers with the intention that both musicians and eateries could benefit from additional exposure and an increase in patron attendance.
The short term outcomes were to:
- Lift the profile of performers and raise awareness of musical talent in Logan
- Value-add to the cafe/restaurant experience
- Support Logan businesses through promotion of the program and their venue
- Add to cultural tourism
The long term outcome is to leave a legacy where businesses see the importance of live performance and continue to engage performers after the program has finished.